How do you pursue a Career in Public Relations?

LifePage – shows what is the meaning of Career Counselling?

Public Relations

There are many nuances of a Career in Public Relations. Almost everyone seems to be talking about How to start a Career in Public Relations, while I want to first develop an understanding of What is a Career in Public Relations. I was Googling about a Career in Public Relations and was lucky to find:

Asmita Kaushik's outlook!

Asmita Kaushik invested 4 years in Public Relations. Asmita Kaushik has worked in Public Relations as Head - Business Operations in Conceptree. In Asmita Kaushik's own words, this is how Asmita Kaushik got into Public Relations: "After graduating in Journalism & Mass Communication, I went on to do masters in Journalism & Mass Communication. I have a certification in English from British Council of India. I worked at Weber Shandwick for some time before deciding to move back to Dehradun. I joined Conceptree in 2015 and have been working there since then. I am Head of Business Operations at Conceptree." Asmita Kaushik has a profile in a very interesting format on:

Career Video on Public Relations

In a video, Asmita Kaushik has talked about various aspects of a Career in Public Relations. Asmita Kaushik started by explaining Public Relations as: "Public relations is the practice of managing the spread of information between an individual or an organization and the public. Public relations may include an organization or individual gaining exposure to their audiences using topics of public interest and news items that do not require direct payment." I watched the full video and I absolutely loved it.

It was a welcome change to see the video touch upon Education as theoretical knowledge needed to excel at Public Relations, and not merely as Qualifications needed to enter Public Relations. Asmita Kaushik touches upon these in the Education section of the Video:
  • Photography
  • Marketing & Advertising
  • News Writing
  • Journalism
  • Public Relations
Skills are the most important factor determining success in a particular Career.
Asmita Kaushik then explains why these Skills are essential for a Career in Public Relations:
  • Budgeting
  • Right Positioning of News
  • Right Analysis of Client's Needs
  • Writing Skills
  • Communication Skills
  • Confidence
Positives of this Career are quite interesting.
Asmita Kaushik believes that the following are some of the Positives of a Career in Public Relations:
  • Monetary Potential
  • Networking & Exploring
  • Constant Learning
It is important that one develops a fair understanding of the Challenges of this Career.
And, Asmita Kaushik believes that one needs to prepare for following Challenges of a Career in Public Relations:
  • Unethical Practices
  • Meeting Client Expectations
  • 24*7 Availability

In the final section of the video Asmita Kaushik talks about How a day goes in a Career in Public Relations. This video is by far the best video on a Career in Public Relations, that I have ever come across. To see the full Talk, one needs to install the LifePage Career Talks App. Here is a direct deep link of the Video:

Career Counseling 2.0

This video on a Career in Public Relations opened my eyes to a completely new perspective and got me interested in LifePage. LifePage has the most comprehensive Career List. LifePage is the world’s most evolved Career Platform. You can use LifePage to find your Career Objective. LifePage also offers the most comprehensive Career Planning process. You can use LifePage to explore more than a thousand Career Options. LifePage has the most exhaustive Career List. It is truly Career Counseling 2.0 LifePage has made a science of Career Counseling. Its awareness focussed approach is much more practical and action-oriented rather than absolutely any other Career platform. I suggest you learn more about them on:

Similar Career List on LifePage

I continued with my research on LifePage and thoroughly studied these links to gain more perspective:
  • Career in Corporate Communications
    [Project Manager | PFTW]

  • Career in Teaching Mass Communication
    [Teacher | Doon University]

  • Career in Communication Consulting
    [CEO | Word of Mouth Consulting]

  • Career in Media Education
    [Managing Director | Dwarka Parichay Media Group]

  • Career in Media Production
    [Media Production | HNN 24*7, Dehradun]

  • Career in Public Relations
    [PR & Social Media Consultant | Various Assignments]

  • Career in Communications Management
    [Communications Manager | Waste Warriors]

  • Career in PR Management
    [Deputy General Manager | Gourmet Investments Private Limited]

  • Career in Media & Publications
    [Founder | Doon Page-3]

  • Career in Corporate Communications
    [Public Relations Officer | UJVN Ltd]

Information about other Career Options

The more one learns about Careers the better one is equipped to take a good decision, explore these:
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  • Career in Playing Sitar

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  • Career in Media & Publications

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  • Career in Content Writing

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  • Career in Teacher Training

  • Career in Sales & Marketing in Pharmaceuticals

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